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THE BRAND

Cadillac: America’s Defining Brand of Excellence


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For over 100 years, Cadillac has been known as America’s defining brand of excellence, celebrating ingenious technology through expressive design. Time and again over the years, Cadillac has led the industry with many first-time innovations, and has also come to be synonymous with quality, prestige, style and luxury.

An American Icon

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Inspiring - Bold - Intelligent - Pioneering
it’s no surprise that Cadillac has become an American icon, a lifestyle people strive for. The idea is so pervasive that the name Cadillac has been used to describe the “crème de la crème” of things, as in: “that is the Cadillac of caviar” or “This is the Cadillac of...” Cadillac is Inspiring, Cadillac is Bold, Cadillac is Intelligent, Cadillac is Pioneering.

The Cadillac Renaissance


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here’s a brand new fragrance encapsulating those fine qualities of Cadillac. This is all part of the recent Cadillac renaissance: hot new products and redesigns that capture yet another breakthrough of what Cadillac is all about: Life, Liberty, and the Pursuit!


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Just like the brand new Escalade, CTS, or the V-series, the Cadillac Fragrance for men is at once bold and sporty, yet luxurious and refined: the stylish and elegant packaging in black opens to reveal a translucent glass bottle topped off with a sleek metal cap which perfectly completes the classic Cadillac image of the refined American lifestyle. The design pays tribute to the opulence and extravagance of past eras, as well as the luxury and ease of today.

Cadillac Fragrance Sneak Preview at the Emmy’s


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And once you spray the fragrance, as these stars did at the Emmy Awards in Hollywood last month, you experience a masculine, rich, sexy and long lasting scent that makes a statement of confidence.